Media Evaluation

Music Video

Questionnaire

We have created a questionnaire so that we can gather user feedback. This will give us an insight to people’s thoughts on our product. Here is the questionnaire:

Q1.  Does it look like a typical punk video?

Answer.     Yes     No   Unsure

Q2.  What do you think was the most successful part of the music video?

Answer. ____________________________________________________________________________________________________________________________________________________________________

Q3. What do you think was the least successful part of it?

Answer. ____________________________________________________________________________________________________________________________________________________________________

Q4. If you could change any part of the video, which part would it be and why?

Answer. ____________________________________________________________________________________________________________________________________________________________________

Q5. Does the video fit the message that the song is giving out?

Answer. ____________________________________________________________________________________________________________________________________________________________________

Q6. How well does the video flow with the timing of the song?

Answer.   Good    Average    Poor    Unsure

Q7. Is the lip syncing in time with the lyrics of the song?

Answer.    Yes    No   

Q8. Is the video sending out a clear message to the audience?

Answer.    Yes    No    Unsure

Q9. Does the video and digipack look like they are all part of one product?

Answer.    Yes    No       

Location of Shots

 Live Shots/Garage Shots

We chose to film the majority of the video at live venues/gigs. This was because when we did our research we found out that typical punk videos are very low budget, and in most cases they feature the band playing performing live. The main reason why we chose to film in the garage was because it suited the genre perfectly. It looked run down and was very low budget.

Abandoned Hotel Shots
We found an abandoned hotel, the windows were smashed in and the building had been vandalised. We thought that the location fitted in so well with the punk genre that we decided to use it for out CD cover and magazine advert.

Bridge and Train Track Shots
An unused train track was a great place to film some lip syncing shots.



Storyboard Draft

This was one of our first storyboard drafts. It contains original ideas for the storyline of the music video. In the end we decided not to use any of these ideas. This was because in our research we found out that the majority of punk videos contained no storyline at all. As punk videos are very low budget, bands mainly record themselves live at gigs or just performing in general.

Editing The CD Cover/Poster

We adjusted the colour curves of them to bring more colour and add more contrast to the image. The text and textures layered to the shot also contributed to the roughness and genre of the photo.

This is what the front of the CD looked like before:

  

This is what the back of the CD looked before:

Magazine Advert

 

This is the magazine advert that we designed on paper then transferred into Photoshop. This was done for our second ancillary task.

We used the album cover for the background to keep a theme going throughout our productions. We used a torn piece of paper to keep with the rough theme of punk, along with the rough font at the top. The choice of the white writing was made because it stood out from the dark background making it obvious what the advert is about. 

Mise-en-Scene: The shot was purposefully taken in a rough place to match the theme and sound of the band/song. This rough theme was matched in the style of clothing, and objects the subjects are holding. This mirrors the whole punk scene/genre, and fits in with the bands rough sound.